designing the universal experience
Currently Browsing: Ecommerce

Are Recommendations Engines Circumventing User-Focused Design?

A dangerous trend is making users of ecommerce sites and software unwitting victims in the quest for more revenue. Though money certainly does make the world go ‘round, and the strong flow of money aids the greater good, the latest features being demanded by marketing departments (not necessarily users) are “Recommenders” designed to keep visitors on a site, spending their hard-earned dollars. User experience...

User Experience Activities for Ecommerce & Software

In an effort to better communicate what I do for clients, I’ve created two PDF documents that describe the various user experience activities that take place on an ecommerce or software design project. This was actually a bit harder than it looks – I began with the intention of creating a UE process, but the truth is, these activities can be done at various times throughout the life of a project, so...
Powered by Wordpress | Designed by Elegant Themes